Copywriting allows me to indulge my word passion. If ever I need a little inspiration or want to find an alternative word for something, out come the dictionary and thesaurus. Googling is an ok alternative, especially when pushed for time, but my itch is best scratched when flicking through a tome of words.

I love words. As a copywriter it kind of goes with the territory but I really do think words are great. This marvellous language of ours is… Read more “Less is More – or Should it Be Fewer?”